CROSS CHANNEL DESIGN
Campaigns don't exist in a vacuum — so the ways a brand communicates need to be as diverse as their audiences. I specialize in cross collaboration with clients, creative directors, marketers, brand merchandisers, photo teams and stylists to create systems of brand-centered assets that span multiple marketing channels. From concept to execution I bridge production over projects spanning digital promotion, user interface, e-commerce photography, direct mail collateral, product activations, environmental design, and internal marketing materials for small startups all the way to Fortune 1000 brands.
DIGITAL + SOCIAL
Consistent and daily online brand messages to audiences are the fastest growing and most crucial marketing tools today. I develop digital assets ranging from landing pages, promotional marketing emails, animated social media posts and mobile app interfaces that are as alluring and engaging as they are multi-platform.
PRINT COLLATERAL
Though reliance on digital media has become significant, it's still essential for most brands to connect in a physical and tangible way. I partner with clients, content providers, and vendors to oversee the print and distribution of direct mail marketing, in-store and directional signage, event brochures and programs, posters, and billboards as well novelty items like gifts and t-shirts.
INTERNAL MARKETING
Brands will always have internal creative challenges that are not consumer facing. I prepare proposals, sales presentations, quarterly newsletters, capability portfolios, and even employee business cards that are fundamental in developing B2B relationships with outside vendors and collaborators.
PHOTO RETOUCHING + POST PRODUCTION
Details make or break a project, and nothing is more true for marketing photography. Whether it's fashion retail, product ecommerce, or editorial and architectural promotional shoots, I have worked on set and in-house with photo teams and remotely as a freelance post production artist to ensure your key imagery is polished, color corrected, and layer composited exactly the way your brand needs it to be.
